DMG Media launched a new female lifestyle magazine with The Irish Mail on Sunday on Sunday, October 9th. The company is delighted to introduce what it views as a targeted platform that allows advertisers to reach Irish women. The editorial content includes beauty and fashion, food and wine, gardens and interiors, plus health.

Karl Byrne, head of sales for DMG Media Ireland said: “This is an extremely positive move for the print market, underpinning the strength and opportunity that print provides for marketers to connect to established buying audiences.  Quality print publications will continue to play a key role in today’s media market, as it’s a preferred tangible medium of choice for so many.”