Driving Ireland’s Environmental Conversation Across Editorial & Brand Partnerships

As sustainability continues to shape consumer behaviour, policy and business strategy, the Irish Examiner dedicated the month of May to an expansive cross-platform Sustainability Month initiative, delivering impactful editorial coverage across news, business, farming, home, lifestyle, opinion and motoring. The programme featured a major reader survey and multi-part editorial series, How Green Are We Really?, offering a data-led look at environmental action in Ireland today through professional polling, expert analysis, graphics and podcast content.

Coverage throughout the month explored topics ranging from sustainable living and food systems to renewable energy, biodiversity, electric vehicles and practical eco-friendly home solutions.

A key feature of the programme was a special ‘Biodiversity in Action’ booklet, published on Friday, May 22, in association with the National Biodiversity Data Centre and commercial partners Gas Networks Ireland, National Parks and Wildlife Service, EirGrid, Coillte and the Heritage Council. The booklet highlighted biodiversity protection, conservation initiatives and the organisations working to support Ireland’s environmental future.

Designed to engage readers through trusted journalism and actionable content, Sustainability Month offers advertisers the opportunity to align with one of the most relevant and commercially important conversations facing audiences today. With premium print positioning, high-engagement digital content, podcast integration and social amplification, the initiative provided strong visibility across a highly engaged readership interested in sustainability, innovation and responsible business practices.

The coverage culminated in the Irish Examiner’s special Ocean & Marine Sustainability report on June 3, published to coincide with World Ocean Week and distributed at the Fair Seas World Ocean Week Conference at Cork City Hall. The report spotlighted Ireland’s marine future through expert interviews, environmental analysis and thought leadership around coastal and ocean sustainability.

From sponsored features and thought leadership to bespoke partnerships and branded content, Sustainability Month offers a premium platform for organisations seeking meaningful engagement within a trusted editorial environment. Click here for more information.

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