Reach sites scoop double award win
Belfast Live has been named ‘Best Local/Regional News Site’ at The Drum Online Media Awards while the Irish Enterprise Awards run by EU Business News picked Cork Beo as Ireland’s ‘Best News Media Platform’ this year.
Belfast Live was the only Northern Ireland-based news brand shortlisted in The Drum Online Media Awards which rewards original, clever and thought-provoking work across the best platforms.
The commercial team at Reach NI was also highly commended in the Commercial Campaign of the Year category in the same awards for their work with Electric Ireland on the ‘Power of Pause’ campaign which was nominated alongside work by Channel 4, LADbible Group and Evening Standard.
Mark Whyte, Brand Partnership Director at Reach, whose team worked on the commercial campaign said: “Power of Pause was an honour to work on and be part of and to see it highly commended in these awards makes it all the more rewarding.
“The mental health crisis in NI is well documented and given the year that 2020 turned out to be, helping to normalise conversation around mental health issues and provide wellbeing signposts was the core purpose of this campaign.
“I’d like to pay testament to our partners in Power of Pause, Electric Ireland, whose passion for making a difference in our communities is unwavering.”
Anne Smyth, who is Sponsorship Specialist at Electric Ireland added: “As a brand Electric Ireland cares deeply about issues that impact our customers and local communities in Northern Ireland and our hope when we started to work on Power of Pause with the Belfast Live team was that we would be able to create content that would inform and support people throughout Northern Ireland in the most difficult of times.
“We are delighted to be recognised for the work involved in Power of Pause and proud of this partnership.”
Down in Cork, the Reach-owned Cork Beo site won ‘Best News Media Platform’ in the Irish Enterprise Awards. Now in its fourth year of showcasing exemplary Irish business, this awards programme has continued to highlight and recognise the enterprises that are thriving across the entirety of Ireland.
Regardless of how large or small a business may be, all nominees in the awards were judged purely on merit to ensure that only the most deserving are acknowledged.
It’s the first time Cork Beo has been recognised in the awards, in the same month the site marked its second anniversary, which was in May.
Editor of Cork Beo, Joe O’Shea said: “The team here at CorkBeo are delighted with the recognition for our efforts over the past year and this second award for our title, following on from the Cork Digital Marketing Awards just months after we went live.
“It’s been a very challenging year for Cork in so many ways, but we are proud that we have kept the people of Cork informed and up to date on everything that is happening across the city and county. And we are now focusing on the very positive times ahead.”