Readership

 
 

Almost 3 million, or 4 in 5, adults in Ireland read their news in print, on a mobile, a desktop or tablet every day,

In Ireland, newspaper readership is measured by the Joint National Readership Survey (JNRS). The JNRS is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000 and it contains a vast amount of information on demographics and make up of the population.

You can access topline readership information through the menu below.

For information on how to access the complete set of JNRS data through Telmar software or Choices 4, please contact: Dara McMahon:  Email: dmcmahon@newsbrands.ie

 

Combined Print & Digital Figure Combined Print & Digital Percentage Print Figures (‘000) Print Percentage Digital Figures (‘000) Digital Percentage
Any Newspaper 2947 81.9 2733 75.9 720 20
Any Daily 2197 61 1866 51.8 615 17.1
Any Sunday 1983 55.1 1885 52.4 211 5.9
Daily Titles
Irish Independent 688 19.1 508 14.1 236 6.6
The Irish Times 427 11.9 317 8.8 159 4.4
Irish Examiner 236 6.5 194 5.4 52 1.4
Irish Daily Star 326 9.1 310 8.6 20 0.5
Irish Daily Mirror 233 6.5 191 5.3 52 1.4
Irish Sun (Mon-Sat) 299 8.3 280 7.8 21 0.6
Irish Daily Mail 217 6 172 4.8 53 1.5
The Herald 255 7.1 241 6.7 18 0.5
Sunday Titles
Sunday Independent 921 25.6 852 23.7 112 3.1
Sunday World 660 18.3 648 18 27 0.7
Sunday Business Post 113 3.1 109 3 8 0.2
The Sunday Times 367 10.2 340 9.4 44 1.2
Irish Sunday Mirror 150 4.2 134 3.7 19 0.5
Irish Mail on Sunday 296 8.2 281 7.8 20 0.5
Irish Sun (Sunday Edition) 237 6.6 230 6.4 11 0.3
Weekly Newspapers
Irish Farmers Journal 247 6.8 240 6.7 9 0.3
Combined Print & Digital Figure Combined Print & Digital % Print Figures (‘000) Print %             Digital    Figures (‘000)
Any Newspaper 2942 81.8 2778 77.3 621 17.3
Any Daily 2171 60.4 1893 52.6 529 14.7
Any Sunday 2035 56.6 1957 54.4 171 4.8
Daily Titles
Irish Independent 676 18.8 526 14.6 208 5.8
The Irish Times 410 11.4 316 8.8 140 3.9
Irish Examiner 222 6.2 194 5.4 37 1.0
Irish Daily Star 304 8.4 294 8.2 14 0.4
Irish Daily Mirror 221 6.1 203 5.6 26 0.7
Irish Sun (Mon-Sat) 315 8.8 303 8.4 16 0.4
Irish Daily Mail 215 6.0 175 4.9 52 1.4
The Herald 251 7.0 245 6.8 8 0.2
Sunday Titles
Sunday Independent 968 26.9 904 25.2 103 2.9
Sunday World 711 19.8 699 19.5 24 0.7
Sunday Business Post 114 3.2 104 2.9 12 0.3
The Sunday Times 383 10.7 365 10.1 31 .9
Irish Sunday Mirror 154 4.3 148 4.1 10 0.3
Irish Mail on Sunday 304 8.5 293 8.2 18 0.5
Irish Sun (Sunday Edition) 239 6.7 234 6.5 11 0.3
Weekly Newspapers
Irish Farmers Journal 283 7.9 279 7.7 6 0.2
Any M.Force/RNAI 1269 35.3 1250 34.7. 44 1.2
Any M.Force/RNAI (excl Dublin/Cork City) 1196 49.6 1179 48.9 40 1.6

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the newspaper media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact: Dara McMahon: dmcmahon@newsbrandsireland.ie

 

Combined Print & Digital Figure Combined Print & Digital Percentage Print Figures (‘000) Print Percentage Digital Figures (‘000) Digital Percentage
Any Newspaper 3008 83.7 2872 80 565 15.7
Any Daily 2182 60.7 1952 54.3 471 13.1
Any Sunday 2137 59.5 2077 57.8 153 4.3
Daily Titles
Irish Independent 691 19.2 571 15.9 174 4.8
The Irish Times 388 10.8 301 8.4 136 3.8
Irish Examiner 223 6.2 200 5.6 28 0.8
Irish Daily Star 310 8.6 303 8.4 9 0.3
Irish Daily Mirror 226 6.3 216 6 18 0.5
Irish Sun (Mon-Sat) 329 9.2 321 8.9 16 0.4
Irish Daily Mail 227 6.3 187 5.2 49 1.4
The Herald 262 7.3 259 7.2 4 0.1
Sunday Titles
Sunday Independent 992 27.6 941 26.2 87 2.4
Sunday World 749 20.9 740 20.6 18 0.5
Sunday Business Post 118 3.3 107 3 13 0.3
The Sunday Times 407 11.3 387 10.8 37 1
Irish Sunday Mirror 169 4.7 164 4.6 8 0.2
Irish Mail on Sunday 340 9.5 329 9.2 16 0.5
Irish Sun (Sunday Edition) 275 7.7 272 7.6 9 0.2
Weekly Newspapers
Irish Farmers Journal 287 8 285 7.9 2 0.1
Any M.Force/RNAI 1336 37.2 1318 36.7 41 1.2
Any M.Force/RNAI (excl Dublin/Cork City) 1275 52.8 1261 52.2 37 1.5

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the newspaper media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

 

 

Combined Print & Digital Figures (‘000) Combined Print & Digital Percentage Print Figures (‘000) Print Percentage Digital Figures (‘000) Digital Percentage
Any Newspaper 3016 83.9 2896 80.6 490 13.6
Any Daily 2235 62.2 2047 57 401 11.2
Any Sunday 2144 59.7 2101 58.5 135 3.8
Daily Titles
Irish Independent 666 18.5 572 15.9 130 3.6
The Irish Times 385 10.7 314 8.7 120 3.3
Irish Examiner 229 6.4 215 6 20 0.5
Irish Daily Star 353 9.8 349 9.7 5 0.1
Irish Daily Mirror 262 7.3 255 7.1 11 0.3
Irish Sun (Mon-Sat) 349 9.7 344 9.6 13 0.4
Irish Daily Mail 229 6.4 203 5.6 32 0.9
The Herald 303 8.4 299 8.3 5 0.1
Sunday Titles
Sunday Independent 962 26.8 924 25.7 69 1.9
Sunday World 740 20.6 736 20.5 11 0.3
Sunday Business Post 143 4 135 3.8 14 0.4
The Sunday Times 411 11.4 387 10.8 40 1.1
Irish Sunday Mirror 162 4.5 160 4.5 3 0.1
Irish Mail on Sunday 359 10 353 9.8 12 0.3
Irish Sun (Sunday) 268 7.5 266 7.4 9 0.3
Other
Irish Farmers Journal 260 7.2 259 7.2 2 0.1

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the newspaper media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles Combined Print & Digital Figures (‘000) Combined Print & Digital Percentage Print Figures (‘000) Print Percentage Digital Figures (‘000) Digital Percentage
Any Newspaper 2999 83.5 2895 80.6 450 12.5
Any Daily 2228 62 2069 57.6 356 9.9
Any Sunday 2168 60.3 2126 59.1 140 3.9
Irish Independent 649 18.1 570 15.9 119 3.3
The Irish Times 390 10.9 337 9.4 106 2.9
Irish Examiner 224 6.2 211 5.9 20 0.6
Irish Daily Star 391 10.9 387 10.8 8 0.2
Irish Daily Mirror 274 7.6 269 7.5 9 0.3
Irish Sun (Mon-Sat) 344 9.6 337 9.4 14 0.4
Irish Daily Mail 230 6.4 206 5.7 31 0.9
The Herald 315 8.8 308 8.6 10 0.3
Sunday Titles
Sunday Independent 938 26.1 903 25.1 71 2
Sunday World 785 21.8 780 21.7 12 0.3
Sunday Business Post 147 4.1 140 3.9 14 0.4
The Sunday Times 409 11.4 388 10.8 50 1.4
Irish Sunday Mirror 181 5 180 5 3 0.1
Irish Mail on Sunday 354 9.9 351 9.8 11 0.3
Irish Sun (Sunday) 251 7 249 6.9 9 0.3
Other Titles
Irish Farmers Journal 235 6.5 234 6.5 5 0.1

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the newspaper media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles Figures (,000) Percentage
Irish Independent 521 14.50%
The Irish Times 321 8.90%
Irish Examiner 189 5.30%
Irish Daily Star 360 10.00%
Irish Daily Mirror 223 6.20%
Irish Sun 306 8.50%
Irish Daily Mail 184 5.10%
Evening Titles Figures (,000) Percentage
Evening Herald 250 7.00%
Sunday Titles Figures (,000) Percentage
Sunday Independent 905 25.20%
Sunday World 801 22.30%
Sunday Business Post 140 3.90%
The Sunday Times 380 10.60%
Irish Sunday Mirror 195 5.40%
Irish Mail on Sunday 337 9.40%
Other Titles Figures (,000) Percentage
Irish Farmers Journal 237 6.60%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 465 12.90%
The Irish Times 287 8%
Irish Examiner 169 4.70%
Irish Daily Star 348 9.60%
Irish Daily Mirror 208 5.80%
Irish Sun 297 8.20%
Irish Daily Mail 159 4.40%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 223 6.20%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 914 25.30%
Sunday World 802 22.20%
Sunday Business Post 162 4.50%
The Sunday Times 367 10.20%
Irish Sunday Mirror 195 5.40%
Irish Mail on Sunday 345 9.60%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 237 6.60%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 477 13.30%
The Irish Times 310 8.70%
Irish Examiner 181 5.10%
Irish Daily Star 373 10.40%
Irish Daily Mirror 214 6.00%
Irish Sun 275 7.70%
Irish Daily Mail 145 4.00%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 234 6.50%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 939 26.20%
Sunday World 819 22.80%
Sunday Business Post 154 4.30%
Sunday Times 386 10.80%
Sunday Mirror 183 5.10%
Irish Mail on Sunday 338 9.40%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 231 6.40%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 500 13.90%
The Irish Times 324 9%
Irish Examiner 169 4.70%
Irish Daily Star 327 10.40%
Irish Daily Mirror 207 5.80%
Irish Sun 276 7.70%
Irish Daily Mail 141 3.90%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 235 6.50%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 971 27.10%
Sunday World 807 22.50%
Sunday Business Post 164 4.60%
Sunday Times 400 11.10%
Irish News of the World 539 15.00%
Irish Sunday Mirror 159 4.40%
Irish Mail on Sunday 330 9.20%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 227 6.30%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 539 15.30%
Irish Times 339 9.60%
Irish Examiner 175 5.00%
Irish Daily Star 385 11%
Irish Daily Mirror 192 5.50%
Irish Sun 277 7.90%
Irish Daily Mail 148 4.20%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 236 6.70%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 1006 28.60%
Sunday World 821 23.30%
Sunday Tribune 171 4.90%
Sunday Business Post 187 5.30%
Sunday Times 418 11.90%
Irish News of the World 528 15%
Irish Sunday Mirror 141 4%
Irish Mail on Sunday 329 9.40%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 247 7%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email: aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 560 15.90%
Irish Times 359 10.20%
Irish Examiner 204 5.80%
Irish Daily Star 410 11.60%
Irish Daily Mirror 204 5.80%
Irish Sun 285 8.10%
Irish Daily Mail 144 4.10%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 260 7.40%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 992 28.20%
Sunday World 843 23.90%
Sunday Tribune 167 4.70%
Sunday Business Post 193 5.50%
Irish Daily Star Sunday 213 6.10%
Sunday Times 422 12%
Irish News of the World 533 15.10%
Irish Sunday Mirror 146 4.20%
Irish Mail on Sunday 332 9.40%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 259 7.30%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 581 16.50%
Irish Times 369 10.50%
Irish Examiner 208 5.90%
Irish Daily Star 420 11.90%
Irish Daily Mirror 211 6%
Irish Sun 295 8.30%
Irish Daily Mail 142 4%
Any Daily 1990 56.40%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 289 8.20%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 1031 29.20%
Sunday World 812 23%
Sunday Tribune 185 5.30%
Sunday Business Post 196 5.60%
Irish Daily Star Sunday 217 6.10%
Sunday Times 415 11.70%
Irish News of the World 517 14.60%
Irish Sunday Mirror 147 4.20%
Irish Mail on Sunday 302 8.60%
Any Sunday 2489 70.50%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 272 7.70%
Any Newspaper 3082 87.30%
Any Morning 1873 53.10%
Any Free Morning 151 4.30%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 555 15.70%
Irish Times 364 10.30%
Irish Examiner 210 6.00%
Irish Daily Star 462 13.10%
Irish Daily Mirror 204 5.80%
Irish Sun 311 8.80%
Irish Daily Mail 146 4.10%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 321 9.10%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 1003 28.40%
Sunday World 883 25%
Sunday Tribune 172 4.90%
Sunday Business Post 162 4.60%
Irish Daily Star Sunday 232 6.60%
Sunday Times 371 10.50%
Irish News of the World 529 15%
Irish Sunday Mirror 137 3.90%
Irish Mail on Sunday 295 8.30%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 240 6.80%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 520 14.70%
Irish Times 317 9.00%
Irish Examiner 202 5.70%
Irish Daily Star 482 13.70%
Irish Daily Mirror 206 5.80%
Irish Sun 301 8.50%
Irish Daily Mail 139 4.00%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 317 9.00%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 941 26.70%
Sunday World 919 26.10%
Sunday Tribune 152 4.30%
Sunday Business Post 155 4.40%
Irish Daily Star Sunday 207 5.90%
Sunday Times 337 9.60%
Irish News of the World 569 16.10%
Irish Sunday Mirror 137 3.90%
Irish Mail on Sunday 268 7.60%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 220 6.20%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Daily Titles: Figures: (,000) Percentage:
Irish Independent 508 14.40%
Irish Times 319 9.00%
Irish Examiner 238 6.80%
Irish Daily Star 460 13.10%
Irish Daily Mirror 219 6.20%
Irish Sun 289 8.20%
Irish Daily Mail 131 3.70%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 317 9.00%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 972 27.60%
Sunday World 932 26.40%
Sunday Tribune 177 5.00%
Sunday Business Post 162 4.60%
Irish Daily Star Sunday 178 5.00%
Sunday Times 343 9.70%
Irish News Of The World 566 16.10%
Irish Sunday Mirror 146 4.10%
Irish People 78 2.20%
Irish Mail On Sunday 244 6.90%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 220 6.20%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie