The Irish Times Food Month will take place in November 2018. This is the fifth year The Irish Times has held Food Month and further indication of the strength of their food audience and product offering.
Food Month 2018 was officially launched to clients in July. On the morning, over 50 marketers and advertising agencies gathered for breakfast in The Iveagh Garden Hotel.
Attendees were presented with an overview of key audience insights and brand opportunities available to them.
The panel discussion was led by Saturday Magazine Editor, Rachel Collins.
The launch gave brands a clear understanding of how they could align their own campaigns with Irish Times content and encouraged them to challenge the publication further in responding to their specific objectives.
During November’s Food Month, Food & Drink content will dominate The Irish Times’ trusted platforms. The month-long celebration will also see a series of innovative bespoke branded events, competitions and co-branded partnerships.
For information on The Irish Times Food Month, contact: mediasolutions@irishtimes.com
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