Categories: Readership

2010/2011 JNRS – Readership

Titles Figures (‘000) Percentage %
Irish Independent 500 13.90%
The Irish Times 324 9%
Irish Examiner 169 4.70%
Irish Daily Star 327 10.40%
Irish Daily Mirror 207 5.80%
Irish Sun 276 7.70%
Irish Daily Mail 141 3.90%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 235 6.50%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 971 27.10%
Sunday World 807 22.50%
Sunday Business Post 164 4.60%
Sunday Times 400 11.10%
Irish News of the World 539 15.00%
Irish Sunday Mirror 159 4.40%
Irish Mail on Sunday 330 9.20%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 227 6.30%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email:aclarke@cullencommunications.ie

Ann Marie Lenihan

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