Categories: Readership

2010 JNRS – Readership

Titles Figures (‘000) Percentage %
Irish Independent 539 15.30%
Irish Times 339 9.60%
Irish Examiner 175 5.00%
Irish Daily Star 385 11%
Irish Daily Mirror 192 5.50%
Irish Sun 277 7.90%
Irish Daily Mail 148 4.20%
Evening Titles: Figures: (,000) Percentage:
Evening Herald 236 6.70%
Sunday Titles: Figures: (,000) Percentage:
Sunday Independent 1006 28.60%
Sunday World 821 23.30%
Sunday Tribune 171 4.90%
Sunday Business Post 187 5.30%
Sunday Times 418 11.90%
Irish News of the World 528 15%
Irish Sunday Mirror 141 4%
Irish Mail on Sunday 329 9.40%
Other Titles: Figures: (,000) Percentage:
Irish Farmers Journal 247 7%

The Joint National Readership Survey (JNRS) is the most definitive and respected benchmark in determining the buying and selling of advertising space in the print media in Ireland.

It is Ireland’s largest random probability survey, with a sample of 7,000. It contains a vast amount of information on demographics and make up of the population.

For information on how to access the complete set of JNRS data through Telmar software please contact Anna Clarke  Email: aclarke@cullencommunications.ie

Ann Marie Lenihan

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