April 5th POP Press Planning Competition 2016
The 2016 POP Press Planning Competition will take place at the Lir Academy on Pearse Street on April 7th.
The competition is open to planners with three years’ experience or less and agencies can enter one or more teams of up to 5 people.
The day will start with short presentations from our judging panel:
Dave Smyth, Managing Director Ogilvy
Ruth Payne, Media Director Javelin
Dara McMahon, Director NewsBrands Ireland
Teams will then have the opportunity to “speed network” with the NewsBrands publishers to discuss their brief and how best to plan the 500k budget.
After that it’s over to the teams to prepare their plan and presentation to the judging panel.
The judges will awards points for interpretation of the brief, strategic thinking, best use of the medium, use of budget and presentation skills.
The winner will be announced at a reception in HQ at the end of the day and the winning team will go home with a trophy and tickets to Longtitude!
Good luck to all the teams!
June 11th Meet the Journalists
We had a great turn out for our recent Meet the Journalists event in the intimate surroundings of the Candle Bar at Kellys Hotel.
Ken Sweeney, Showbiz Editor at the Irish Sun shared stories on everything from Sinead O’Connor’s wedding in Las Vegas to Brenda Fricker’s views of the IFTA’s.
James McNamara, Head of Online at Mirror Media described how Mirror.ie became one of Ireland’s fastest-growing websites.
Paul Williams, Special Investigations, Independent Newspapers spoke of the USP of newspapers in all formats – trusted content created by professional journalists. He described the efforts journalists go to in order to get the story, verify the facts and also their role in exposing wrong doing, often with tragic consequences as in the case of his colleagues Veronica Guerin and Martin O’Hagan.
The Irish Times sports columnist Ken Early’s passion for sport was clear from his array of stories on four World Cups, three European Championships and the 2012 Olympics.
Thank you to our speakers and to all who attended.