The 2016 POP Press Planning Competition will take place at the Lir Academy on Pearse Street on April 7th.
The competition is open to planners with three years’ experience or less and agencies can enter one or more teams of up to 5 people.
The day will start with short presentations from our judging panel:
Dave Smyth, Managing Director Ogilvy
Ruth Payne, Media Director Javelin
Dara McMahon, Director NewsBrands Ireland
Teams will then have the opportunity to “speed network” with the NewsBrands publishers to discuss their brief and how best to plan the 500k budget.
After that it’s over to the teams to prepare their plan and presentation to the judging panel.
The judges will awards points for interpretation of the brief, strategic thinking, best use of the medium, use of budget and presentation skills.
The winner will be announced at a reception in HQ at the end of the day and the winning team will go home with a trophy and tickets to Longtitude!
Good luck to all the teams!